WP Easy Content is a WordPress plugin that started life as an internet marketing tool to gather content for your blog.

All online marketers with websites need constant content addition to their site. When your place new information on your website on a continuing basis you have visitors coming back daily. They want to see if anything of interest appeared on you site since they last dropped by.

I use this plugin on my blogs because it works well at pulling in articles that relate to my blog subjects. (The degree of relativity depends highly on my ability to select the right keyword phrases. I had a little trouble with that at first.)

WP Easy Content setup uses four keyword phrases for each bulk content search. If you make sure all four of these phrases relate to the niche, and especially the subject matter of the content you’re looking for, you get a high number of articles to post on your blog.

I recommend that you set your batch searches to download as drafts. Some articles won’t apply to your subject specifically, and you’ll likely want to discard them. Also, I advise that you edit each article before you publish it to make sure the content is acceptable to your blog theme.

With your searches set on “Post” WP Easy Content publishes the incoming content, and you might end up with some stuff that has absolutely nothing to do with your niche. You won’t get any search engine love for that.

This internet marketing tool does require some setup time in the beginning. You create a spreadsheet for your specific keywords (the plugin comes with a sample spreadsheet for your editing use), and upload it to the plugin’s dashboard.

Once you upload the spreadsheet your only necessary effort from then on is pushing your left mouse key over a button.

WP Easy Content then gathers your content, and places it in a queue. Those articles are posted, or delivered to your posts page waiting for your review, five at a time. That way the content shows up on your blog site in a natural manner that’s acceptable to the search engines.

Incoming articles publish in full, including the author’s bio. Since the author gets full credit you’re legitimately posting their information.

And WP Easy Content re-optimizes each article for your blog so the search engines quickly index it. Further attraction for the search engines comes with the addition of headers and footers that highlight your keywords.

These headers and footers are another point of editing that I recommend. The plugin selects them at random, and sometimes I find that a particular header or footer doesn’t fit well with the article. When this happens I just browse through the header or footer, and pick out a more suitable bit of wordage for the article.

You can access the header and footer lists to read them in your plugin dashboard, and you have an option for editing them also. Once you find the header or footer you like for a specific article you simply enter its number into the WP Easy Content directions, and update the post.

You can automate the activity of WP Easy Content, but I recommend you at least edit the functions I mentioned above for more optimum performance.

Even though that editing takes a little time this plugin became an important internet marketing tool in my online business arsenal. I recommend it highly.